Trapezoid brings content creation, approvals, publishing, paid amplification and reporting into one AI-powered workspace. Reach your audience on YouTube, Google, Facebook, Instagram, LinkedIn, TikTok and public blogs, then send that attention where it matters: your website, your programs and your events.
Your audience splits its attention across a dozen platforms. Most teams respond with more tools, more spreadsheets and more manual work, and still can't say which post brought someone to the website.
You don't need to learn a new interface or click through six platform dashboards. Describe the goal the way you would to a colleague, and the Trapezoid Social Agent drafts the content, builds the schedule, sets up tracking and reports back. You stay in control: nothing goes live until you or your reviewers approve it, and you can change direction with a single sentence at any point.
Each stage is something your team already does today. The difference is that AI does the heavy lifting in every one of them, so your people spend their time on judgment and strategy instead of copy, paste and export.
Start from a brief, an existing asset or a single sentence. Write posts, articles, video scripts, captions, thumbnails and ad copy in one studio, with your brand voice, approved claims and visual identity built in.
Generates channel-specific versions from one idea, adapts length and tone for each platform, suggests hooks and headlines based on what has performed before, and checks drafts against your approved language library.
Keep every asset, version and comment in a shared content library. Route drafts through medical, legal and regulatory review with clear owners, due dates and a full audit trail that holds up in regulated environments.
Flags off-label language, missing disclaimers and unapproved claims before a reviewer ever sees the draft, tags assets automatically so they are easy to find, and reminds reviewers when something is holding up the calendar.
Schedule and post to YouTube, Google, Facebook, Instagram, LinkedIn, TikTok, X and public blogs from a single calendar. Every link is tagged so traffic is traceable from the moment a post goes live.
Picks the best posting time for each audience and channel, spaces content so you never flood a feed, adds tracking parameters and QR codes automatically, and resolves conflicts on the calendar before they happen.
Boost what's working with paid campaigns on Google, YouTube, Meta, LinkedIn and TikTok. Point every campaign at a real destination: your website, a program enrollment page, a webinar registration or an in-person event.
Spots organic posts that are outperforming and recommends boosting them, builds lookalike and interest audiences, paces budget across the month and shifts spend toward the channels producing the cheapest qualified clicks.
See impressions, reach, engagement, click-throughs, site visits and conversions for every post, campaign and channel in one view, online and offline, with the numbers your leadership actually asks for.
Writes the weekly performance summary for you, explains why a number moved, runs A/B tests on creative and timing, and recommends exactly what to change next so each cycle performs better than the last.
Connect your accounts once. Trapezoid publishes, tracks and optimizes across all of them, and ties offline activity back to the same reports so nothing falls outside the picture.
Platform analytics stop at the click. Trapezoid follows people through to your website, your registration pages and your events, then puts it all in one report your team and leadership can trust.
| Channel | Impr. | CTR | Visits | Cost / visit |
|---|---|---|---|---|
| YouTube | 720K | 2.4% | 12.1K | $0.92 |
| 410K | 2.1% | 8.6K | $1.41 | |
| 380K | 3.0% | 9.4K | $1.08 | |
| 520K | 1.2% | 5.2K | $1.66 | |
| TikTok | 370K | 0.6% | 3.3K | $1.92 |
Digital and social marketing works best when it shares data with the rest of your commercial engine. In Trapezoid, it does.